how to rent hanbok in seoul

Rent A Hanbok in Seoul for Stunning Travel Shots

Reading Time: 6 minutes

When traveling Seoul, the exciting center of South Korea, you have a fantastic chance to learn about Korean culture. What betterr way to do this than trying on Hanbok, the traditional clothing. In this guide, I’ll show you how to rent Hanbok in Seoul. You’ll learn exactly where to go, what to do while you’re wearing it, and why it’s a great idea for experiencing Korea’s traditions and making wonderful memories during your trip. Let’s dive into the world of Hanbok rentals and culture in the heart of this lively city.

The Significance of Hanbok in Korean Culture

Hanbok, the traditional attire of Korea, holds a profound significance within Korean culture. Dating back over a millennium to the Goguryeo era (around 37 BCE to 668 CE), Hanbok has been a faithful companion throughout Korea’s tumultuous history.

More than just clothing, Hanbok embodies the essence of Korea’s rich history and heritage. The design and colors of Hanbok are carefully chosen, reflecting the deep-rooted customs and values of the country.

It is a symbol of respect for tradition and a connection to the past, making it a vital part of Korean identity. Hanbok is worn on important occasions such as weddings, holidays, and ancestral rituals, signifying the preservation of time-honored customs.

In today’s modern Korea, the Hanbok styles that we can mostly rent are Joseon-style Hanbok dresses, echoing the elegance of the Joseon Dynasty (1392-1910).

This attire is not only a tangible link to Korea’s cultural roots but also a living tradition that continues to bridge the gap between history and contemporary fashion.

By wearing Hanbok, individuals pay homage to their ancestors and embrace a shared sense of national pride.

Joseon Dynasty reenactment at Royal Culture Festival in Seoul

Why Renting Hanbok in Seoul Is a Must

Renting Hanbok in Seoul is not just an option; it’s a must-do experience that can enhance your visit in several compelling ways. Here’s why:

1. Immersion in Korean Culture: Wearing Hanbok allows you to connect with Korean culture on a deeper level. As you stroll through historic neighborhoods and iconic landmarks, you’ll not only observe the traditions but actively participate in them. It’s a profound cultural immersion that fosters a greater understanding of Korean customs, values, and the respect for tradition that still prevails in the bustling heart of Seoul.

2. Stunning Photo Opportunities: Seoul is a city that seamlessly blends the ancient and the modern, and Hanbok provides the perfect attire to capture this enchanting contrast. The vivid colors and elegant designs of Hanbok contrast beautifully with Seoul‘s contemporary backdrop, making for Instagram-worthy photos at every turn. Whether you’re wandering through Bukchon Hanok Village’s charming alleys or standing before the grandeur of Gyeongbokgung Palace, your Hanbok photos will be keepsakes of a unique cultural adventure.

3. A Chance to Step Back in Time: Renting Hanbok in Seoul isn’t just about pictures; it’s also about stepping back in time. When you wear Hanbok, you’ll feel like you’ve been transported to a different era, offering a window into Korea’s past. It’s a nostalgic journey that adds depth to your exploration of the city and creates lasting memories.

In the next sections of this guide, we’ll delve into the practical aspects of renting Hanbok in Seoul, from choosing your Hanbok to where to rent it and how to make the most of your experience.

Choosing Your Hanbok

Selecting the perfect Hanbok is a delightful part of your cultural adventure in Seoul. Hanbok comes in various types and styles, each with its unique charm:

For Women: Women’s Hanbok typically consists of a jeogori (jacket) and chima (skirt). They come in a wide array of colors, patterns, and designs, and you can choose from more traditional styles with intricate embroidery or opt for a more contemporary twist with modern interpretations of Hanbok.

For Men: Men’s Hanbok often includes a jeogori, baji (trousers), and a gat (traditional hat). The color palette for men’s Hanbok is generally more understated, with earthy tones and simpler designs. However, you can find variations that blend tradition with a modern touch.

When selecting your Hanbok, consider the occasion. For formal events like weddings or visits to palaces, a more traditional Hanbok may be appropriate. For casual strolls and photo sessions, feel free to explore modern and vibrant designs that resonate with your personal style.

Popular styles of hanbok to rent:

King & Queen hanbok – photo from
Traditional Joseon hanbok
Modern Hanbok

Where to Rent Hanbok in Seoul

Now that you’re eager to get your hands on a Hanbok, it’s time to explore the best places to rent one in Seoul. Here are some recommended Hanbok rental shops and studios in different parts of the city:

Make your reservation in advance by booking your hanbok rental online:

What’s Included in the Hanbok Rental

When you rent Hanbok in Seoul, you’ll typically receive a comprehensive package that ensures you have everything you need for an authentic experience:

Accessories: Hanbok rental usually includes a range of accessories to complete your look. This may comprise of norigae (tassels or ornaments that hang from the strings of your jeogori), daenggi (traditional silk ribbon for tying the jeogori), and binyeo (hairpins).

Undergarments: Comfort is key, so you’ll be provided with the necessary undergarments that complement your Hanbok, ensuring you look and feel your best.

While the basics are covered in the standard rental, you can always enhance your experience with additional items like traditional footwear or a matching bag for a small extra fee. These optional accessories can elevate your Hanbok experience and add an extra touch of authenticity to your look.

Hanbok Rental Costs and Duration

The cost of renting Hanbok in Seoul can vary based on several factors, including the type of Hanbok, the shop’s location, and the additional accessories you choose. On average, you can expect to pay around $10 to $30 for a standard Hanbok rental.

Rental duration options typically include both half-day and full-day rentals. A half-day rental can be an excellent choice for a quick photo session or a shorter visit to a specific cultural site. On the other hand, a full-day rental gives you the flexibility to explore at a more leisurely pace, capturing the essence of Seoul in Hanbok throughout the day.

Be sure to inquire about any additional fees, such as late return charges or damage fees, to ensure a hassle-free experience.

Hanbok Dressing Assistance

Most Hanbok rental shops in Seoul offer assistance with wearing Hanbok, making it a hassle-free experience for all. The friendly staff will guide you through the process, helping you wear each piece correctly to ensure you look and feel your best.

However, if you’d like to be self-sufficient or want to perfect the art of wearing Hanbok yourself, there are plenty of online tutorials and resources available. Knowing how to correctly wear your Hanbok can add an extra layer of authenticity to your cultural adventure, making it an unforgettable experience. In the next sections, we’ll provide tips on capturing the perfect photos and maximizing your visit to iconic Seoul locations in your elegant Hanbok attire.

Where to take the Best Hanbok Photos

Once you’re dressed in your exquisite Hanbok, it’s time to make the most of your visit to Seoul. Here are some top locations to explore while wearing Hanbok, along with tips for capturing memorable photos:

1. Bukchon Hanok Village: This picturesque neighborhood is a must-visit. Wander through its winding alleys lined with well-preserved traditional houses. The contrast of your Hanbok against the backdrop of these charming hanoks will make for stunning photos.

2. Gyeongbokgung Palace: Step into the royal past of Korea as you explore the grandeur of Gyeongbokgung Palace. Your Hanbok will perfectly complement the historic architecture and offer an immersive experience.

3. Changdeokgung Palace and Secret Garden: This UNESCO World Heritage site offers exquisite photo opportunities in the palace grounds and its tranquil secret garden.

4. National Folk Museum of Korea: Specifically the open-air village part in front of the museum with worth taking photos at as it’s a replica of a traditional Korean village from the past.

5. Han River Parks: The riverside parks along the Han River provide a serene backdrop for photos. The river’s tranquility and the lush greenery offer a beautiful contrast to your Hanbok.

For capturing memorable photos, consider the following tips:

  • Golden Hour: Plan your photo session during the golden hour, which occurs just after sunrise and before sunset. The soft, warm light during this time enhances the beauty of your Hanbok.
  • Pose Gracefully: Experiment with traditional poses that highlight the elegance of your Hanbok. Pay attention to your posture and hand positioning for an authentic touch.
  • Props and Accessories: Utilize props like a traditional fan or a parasol to add an extra layer of charm to your photos.
  • Close-Ups: Don’t forget to capture the intricate details of your Hanbok, from the vibrant colors to the embroidered patterns.
  • Candid Moments: While posed photos are beautiful, candid shots of you experiencing Seoul in your Hanbok will also be treasured memories.

Exploring Seoul in Hanbok is more than a photo op; it’s a unique cultural adventure that allows you to become part of Korea’s rich heritage. In the next section, we’ll discuss how to return your Hanbok and any cleaning requirements to ensure a seamless conclusion to your experience.

Gyeongbokgung Palace
Bukchon Hanok Village

Ready to wear hanbok in Seoul?

Embracing Seoul in Hanbok is an unforgettable experience that bridges the gap between the past and the present. It’s a journey through history, culture, and the breathtaking landscapes of this dynamic city. The next time you plan your visit to Seoul, make renting Hanbok a top priority. Connect with the heritage of this incredible city, immerse yourself in tradition, and create memories that will last a lifetime. So, why wait? Take the first step to this cultural adventure, and book your Hanbok rental in Seoul today. Your enchanting journey into Korean history and culture awaits!

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Linda has been living in Asia since 2012 and loves sharing her travel and life experiences on her website. She currently works remotely in Online Marketing and also teaches various English classes in South Korea.


  1. Gina Panozzo on December 18, 2015 at 10:44 am

    Your engagement photos are absolutely beautiful. <3

  2. Megan Indoe on January 4, 2016 at 2:47 pm

    Sweet, we might do this for one of our hyperlapse videos! We almost rented on in Jeonju over the weekend for fun, but decided to wait! Thanks!

  3. Laura Nalin on January 4, 2016 at 5:07 pm

    Happy new year! I love these photos. Your hair color really pops with the bright colors. You can tell you two are really in love. Best wishes to you both!

    • Linda on January 5, 2016 at 12:23 pm

      Thank you so much Laura <3

  4. Nathan Anderson on January 5, 2016 at 12:14 pm

    Great photos! I really like that last one at the end with you both playing in the leaves, haha.

    Unfortunately, the only hanbok I’ve worn was a woman’s one just a little too small for me. The pictures… they’re horrible. Hahaha. Glad you got some good ones out of the experience!

  5. Eric Hevesy on January 5, 2016 at 8:24 pm

    Wow, that’s such a good deal for renting hanbok! I feel like an idiot for the much higher rate we payed to rent hanbok for our daughter’s one year birthday…yikes. I suppose that’s a perk of living up in Seoul! Anyways, thanks for sharing, I enjoyed reading and checking out the photos!

  6. Wendy Flor on January 11, 2016 at 1:29 pm

    First, you’ve chosen a very attractive color complementing your hair color. Second, thanks for this recommendation. The only hanbok I’ve worn was the one in Lotte World where you can have your photo taken. Yours is a great experience because you get to go around the city. An experience I want to do, too!

  7. Rafiqua Israel on January 11, 2016 at 5:52 pm

    Lovely pic, it almost looks like snow white. Who took the photos for you? Did you hire a photographer?

  8. Donandsuji on January 13, 2016 at 1:26 am

    Wow looks good. The prices are quite good!
    A while ago I had rented hanboks with my wife. But it wasn’t at a usual foreigner type place,
    The lady looked at me smiled, said something in Korean, that I couldn’t understand at the time, but my wife said that she said one of the hanboks “look really good on me”, then she GAVE it to me. Everyone was totally shocked.

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